Nieman Marcus x Whoopi

Comfort-Drivin Line

You should be able to walk in your closet, no matter how you’re feeling, and say, ‘Ooh, I know this is going to work.”


Comfort-Drivin Line

Cimone Key Creative Studio created email campaigns, and lookbooks for Neiman Marcus Last Call and Neiman Marcus Full Line.

Cimone Key Creative Studio helped release Whoopi’s first and new clothing line, Dubgee, creating an online lookbook and email designs for Whoopi’s new clothing line. The clothing is crafted from lightweight fibers with thoughtful details including hidden pockets and wood buttons, each laid-back style is designed to inspired confidence through style, comfort, and authenticity.

Deliverables:

• Online lookbook
• Online magazine spread on Neiman Marcus website
• Email campaign

The concept for DUBGEE, Goldberg’s new size-inclusive brand (it goes up to 3X) which is available for purchase at Neiman Marcus

“You’re going to want to wear these clothes because they’re comfortable and that they’re made for your shape, regardless of what your shape is.”

Additional Work

Neiman Marcus Lookbooks