Amazon x GHC
The world’s largest gathering of women technologists
2022
Deliverables
Custom illustration
Bingo cards
Lanyard designs
Booth panel designs
T-shirt design
Table tent design
Challenge
Amazon needed help creating a booth design and additional supporting assets for 2022 Grace Hopper Conference to reflect this year theme and location, Next is Now in
Orlando, Florida.
Solution
Cimone Key Creative Studio worked with Amazon again for the Grace Hopper Conference. The GHC Conference is designed to bring the research and career interests of women in computing to the forefront and come together to celebrate them going against the mold. It is the world’s largest gathering of women.
The concept was inspired by the sea and Florida’s SeaLife Aquarium, where parts of the conference were held.
We created and illustrated diversified women in the computing field and implemented botanical aquatic elements throughout their booths, shirts, table tents, lanyards, and more.
The concept was inspired by the sea and Florida’s SeaLife Aquarium, where parts of the conference were held.
2019
The Story
Grace Hopper Celebration 2019
Grace Hopper Celebration is the world’s largest gathering of women technologists. Produced by AnitaB.org and presented in partnership with ACM in Orlando, FL, it is a highly-immersive, four-day event fusing high-touch physical and digital experiences unlike anything seen before.
In collaboration with the Amazon Diversity team, Cimone Key Creative Studio designed the visual identity for the recruiting booth, as well as the Black Women in Tech Reception event. These illustrative assets showcased historical women who impacted the tech industry. The artwork was used for the event branding and decoration, swag, gifting, printing and custom event stickers.
A Celebration for Women Changing Tech
Behind the curtains of the Langley Memorial Aeronautical Laboratory in Hampton, Virginia sat Mary Jackson, Katherine Johnson and Dorothy Vaughan, three black women mathematicians who quietly helped America dominate aeronautics, space research and computer technology. Yet the film Hidden Figures only scratched the surface of their immense contributions.
Amazon paid tribute to the “Hidden Figures” of NASA during the Black Women In Tech Reception at GHC 19
