Simon Engineering

For all to live in thriving communities with sustainable spaces
The Story

Woman-owned Simon Engineering’s mission is to help transform underserved communities to become a source of pride for its residents.

Deliverables

Brand Identity
Brand Strategy
Website Design
Marketing Collateral

Challenge

Simon Engineering is a minority and woman-owned civil engineering firm that has been in business for 15 years. Having already earned respect for maintaining honesty, integrity, and a commitment to excellence in mind, they reached out to Cimone Key Creative Studio for help becoming modern, fresh, and inviting.

Solution

Our solution was to give Simon Engineering a new brand identity. After meeting with them and learning their values—diversifying the industry and helping bridge the gap between minorities in the industry—we set out to create a brand that spoke specifically to that. Along with the website and marketing collateral, the new brand identity encompasses their history, brand values, and vision for the future.

Old logo