Whoopi Goldberg Dubgee Apparel Line
Website digital collateral for the newly-founded comfort-conscious line, Dubgee. Launched and sold exclusively at Neiman Marcus with a bold new size-inclusive brand (with sizes up to 3X). The line was crafted from lightweight fibers with thoughtful details.
Each laid-back style was designed to inspire confidence through comfort and authenticity. This brand marketing campaign sparked and fueld conversations around DUBGEE including email campaigns, digital ads, online lookbooks, and magazine spreads.